Before it was commercial, it was cultural.



This hoodie honors Black sound as origin, influence, and foundation—music as movement, rhythm as resistance. Sound wasn’t borrowed. It was born Black.



The muted green base paired with heritage typography reflects growth, grounding, and cultural depth. 







• Premium fleece fabric



• Unisex fit



• Soft interior with structured exterior



• Culture-driven design rooted in music history







• Premium heavyweight construction





Wear the weight. Carry it forward.

• 100% cotton face

• 65% ring-spun cotton, 35% polyester

• Front pouch pocket

• Self-fabric patch on the back

• Matching flat drawstrings

• 3-panel hood